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Ben Nadel at InVision In Real Life (IRL) 2018 (Hollywood, CA) with: Eric Betts
Ben Nadel at InVision In Real Life (IRL) 2018 (Hollywood, CA) with: Eric Betts ( @AGuyNamedBettse )

Feature Flags Book: I Eat, I Sleep, I Feature Flag

Published in Comments (2)

When I first started toying around with web development in the 90s, I was uploading static HTML files to GeoCities. It was thrilling to take an idea that was only in my head and turn it into something that I could share with the world. I felt connected to the human experience in a way that didn't previously seem possible.

After a while, however, I came to understand that operating in isolation was very limiting. From my experience using online message boards, I knew that the real magic happened through human interaction. But, I didn't know how to create connections using static HTML. Even with JavaScript sprinkles, the best I could do was move objects around the screen and perform dynamic image roll-overs.

In 2023, I published a book titled, "Feature Flags: Transform Your Product Development Workflow". This book contains everything that I've learned over the last 7 years about integrating feature flags into my product development. But, a static book can only take you so far. In an effort to make the book more interactive, I've created a series of blog posts—one per chapter—that provide a place in which the readers and I can discuss the content. You can purchase the book and / or read a preview of each chapter on the book's mini-site. Feel free to leave a question or a comment down below.

Reader Comments


Hi Ben,
Today i bought your book
Thanks for writing such nice book. I did really like to read it and your book make me think more deeply about what and why I love to do coding )) Great Job !!
Sorry for my bad english
Mike from Canada



Thank you for the kind words! I'm so thrilled that you enjoyed it. If you ever have any questions about it, never hesitate to ask. And keep on loving your code!

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I believe in love. I believe in compassion. I believe in human rights. I believe that we can afford to give more of these gifts to the world around us because it costs us nothing to be decent and kind and understanding. And, I want you to know that when you land on this site, you are accepted for who you are, no matter how you identify, what truths you live, or whatever kind of goofy shit makes you feel alive! Rock on with your bad self!
Ben Nadel